---
title: "Webinar Confirmation | The Secret to Innovation: Why Value is the Ultimate Metric | Veylinx"
description: Webinar on why value is the key to making more confident innovation decisions.
image: https://veylinx.com/hubfs/Value%20metric%20webinar.png
---

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##### **Check your inbox for your calendar invite with instructions on how to join the webinar!**

##### **The Secret to Innovation: Why Value is the Ultimate Metric**

##### **December 3, 2025 | 10am ET / 3pm GMT**

**Hosted by Veylinx Co-Founder Rainier van Rietschoten and NPD expert Rick Radia**

Not all product innovations are created equally. In fact, it's getting harder to spot what even counts as an innovation. This webinar is for Innovation requires a combination of creativity and decision-making skill. It's one thing to generate improvements and inventions, but how do you avoid advancing losing innovations or prematurely killing winning ones?

As this new webinar reveals, the secret is to put value at the core of your innovation process and measure it accurately every step of the way.

Join Veylinx Co-Founder Rainier van Rietschoten and Veylinx resident NPD expert Rick Radia as they explain how value evolves across the different stages of the innovation process, and the best way to measure it so you can know with confidence when to continue and when to stop.

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